Razor and blades model
id:
razor-and-blades-model-180-8688150
title:
Razor and blades model
text:
The razor and blades business model is a business model in which one item is sold at a low price in order to increase sales of a complementary good, such as consumable supplies. It is different from loss leader marketing and product sample marketing, which do not depend on complementary products or services. Common examples of the razor and blades model include inkjet printers whose ink cartridges are significantly marked up in price, coffee machines that use single-use coffee pods, electric too
brand slug:
wiki
category slug:
encyclopedia
description:
Business model
original url:
https://en.wikipedia.org/wiki/Razor_and_blades_model
date created:
2008-03-17T03:04:03Z
date modified:
2024-09-05T08:08:33Z
main entity:
{"identifier":"Q972935","url":"https://www.wikidata.org/entity/Q972935"}
image:
{"content_url":"https://upload.wikimedia.org/wikipedia/commons/3/31/Gillette_Mach3_razor_from_Indonesia%2C_2015-08-03.jpg","width":4169,"height":2084}
fields total:
13
integrity:
16